Topics I speak about
With vast experience speaking at events worldwide, I can tackle a variety of growth-related topics to help you deliver an inspiring event or bring value to your startup accelerator program.
B2B growth best practices
From acquisition and retention to user psychology and habit formation, this program is the foundation of sustained growth.
Developing a funnel
in the B2B market
Do you want to turn your business into a growth machine? We’ll work together to revamp your processes and get you to achieve more, for longer.
Generating demand for
SaaS companies
Looking for a higher demand for your SaaS product? I’ll help you find the right growth strategy for you and bring together innovation, testing and processes.
Exploring & testing new channels
More than just split tests. This workshop will help you understand and implement systems to test and experiment in a more agile way.
Research & generating
insights
Learn how to generate insights to address the problems your ideal customers experience and integrate them into your growth strategy.
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Tailored to your needs
Looking for something more special? We can look into your unique business needs and create a personalised workshop to provide the exact solutions for your team.
I’ll then answer any questions you might have post-sessions and track your progress weekly to stay on the right track.
Let’s talk
Get inspired and analyse your current situation from different angles.
Together, we’ll find the sweet spot of your marketing strategy where 20% of efforts bring 80% results.
For Marketing Departments: expert advice on growth and strategy
Looking for an inspiring, hands-on growth marketing session?
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Tech marketing has become increasingly systematic and filled with so many technological advances. With more frameworks and fewer buzzwords, I bring creativity and common sense back to growth marketing. From a short inspiration session to a deep-dive talk, I can help your team gain a new perspective to move forward.
For Accelerators: minimum effort for maximum results
Bring an expert touch to your accelerator program. My mission is to empower and inspire teams to innovate and find new routes in their marketing strategy. For this reason, I love coaching founders and speaking at startup events. With practical insights and engaging storytelling, I empower your audience to adopt more strategic thinking and new ideas to facilitate growth.
For a complete and more effective session, I’d recommend you add my hands-on workshops to consolidate the event’s insights and dive deeper into growth marketing.
Events I've spoken at
Oct 2022
Sep 2022
Aug 2022
Jun 2022
May 2022
May 2022
May 2022
Apr 2022
Apr 2022
Apr 2022
Speaker’s bio
Katya Sivkova is a growth marketing consultant, international speaker and founder of Boom & Bloom. She helps tech companies innovate, experiment and unlock their growth through consulting, coaching, and personalised, energising workshops.
With an extended background and expertise across marketing, growth and product, she runs projects for corporates like Unilever & Forrester, as well as scale-ups and start-ups like Jamf & NewMotion. Through rapid experimentation, Katya helps her clients adopt a holistic growth approach to find new opportunities in their businesses.
She trained and coached more than 500 founders, marketers and growth professionals in tech.
Her educational input is not limited to coaching. She is also a guest professor at ESEI Business School in Barcelona and a startup mentor at Rockstart & Forward Inc. Her mission is to empower teams to adopt a growth mindset and encourage innovative agile working practices.
Katya studied and worked in the Netherlands, UK, Spain and Canada. Currently, she is building a location-independent business living between Amsterdam and Barcelona.
